The 26th ExpoCAMACOL International Building and Construction Fair was recently held at the Plaza Mayor Convention Center in Medellín, Colombia. The event was a great success. Zoomlion made a strong appearance at the fair. The company showcased a range of its star products designed for the Latin American market. These products covered three major categories: earthmoving machinery, aerial work machinery, and concrete machinery. These high-end equipment offerings were precisely tailored to local working conditions. They highlighted the company’s fruitful efforts in deepening its presence in the local market. Throughout the exhibition, visitors flocked to the Zoomlion booth. Both new and returning customers actively engaged with the company. On-site deal signings kept the momentum high.
ZE36GU Mini Excavator & ZS080V Skid Steer Loader
At the exhibition, Zoomlion designed all the displayed products to perfectly adapt to local construction conditions. These products feature lightweight flexibility and strong cost-effectiveness. Take the excavators as an example: the ZE215G excavator boasts high structural strength and powerful performance, making it well-suited for a wide range of applications including infrastructure, municipal engineering, and mining. It strikes an excellent balance between operational efficiency and fuel economy, helping customers reduce operating costs. The ZE36GU mini excavator and ZS080V skid steer loader excel in precision work within confined spaces. The ZE36GU incorporates a zero-tail-swing design, enabling precise and agile maneuvering. The ZS080V accepts multiple attachments, allowing rapid job transitions and effectively addressing diverse operational requirements.
Deepening Roots in Latin America
On the show floor, the exhibited equipment received strong interest from clients and distributors alike, with numerous successful transactions concluded. The customized products that precisely match Colombian working conditions earned widespread recognition and praise from visitors. In the first half of this year, Zoomlion’s strategic layout and deep cultivation in the Latin American region yielded impressive results, with a business growth of over 80% year-on-year. Specifically, its earthmoving machinery segment outperformed the industry average in Colombia, achieving a year-on-year sales increase of over 500% for crawler excavators — demonstrating a rapidly growing competitiveness in the market.
Currently, Zoomlion has established subsidiaries in Brazil, Mexico, Colombia, Panama, Peru, and Chile, continuously strengthening its presence across Latin America. Looking ahead, the company will continue to develop high-end equipment that adapts well to local working conditions. It will further improve its service network and parts supply system. Working hand in hand with customers, the company aims to achieve mutual success and shared benefits.improve its service network and parts supply system, and work hand in hand with customers to achieve mutual success and shared benefits.